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While the E-Commerce trend has continued to flourish, it's brought about the sub trend dubbed by some as "M-Commerce," aka, mobile shopping.
Web-capable mobile devices are everywhere, and people are using their smart phones and tablets more and more commonly to shop for anything and everything. Further, many cell phone and tablet users research products and prices from their device. I recently posted about the "
SoLoMo Revolution" - Social, Local, Mobile search trends and how mobile devices are changing things. According to a recent report from
Experian Simmons, at least
41 million Americans now report using their cell phones for shopping related activities.
